Saturday, March 8, 2008

Gimme an S for 'style'!

Most people don't know this, but the competitive cheerleading world has fashion trends of its own. Gone are the days of pleated skirts, body-hugging sweaters, and big scrunchies -- nowadays the most fashionable cheer teams wear short bold a-line skirts, flashy cropped tops, and sequined animal print hair bows.
As you can tell, they don't leave much to the imagination. It's like bathing suit season, 10 months a year.
I was very surprised to find the McQ-Alexander McQueen Spring/Summer 2008 ad campaign to be cheerleading inspired, circa late 1990s. The platform sneakers are ridiculously impractical and pleated skirts don't look as clean as straight a-line skirts, but Alexander McQueen at least has the right idea. I'm actually surprised and pleased that the designer of a collection called "Highland Rape" could portray cheerleading and sportsmanship in such a positive light, especially in fashion.
Much better than how cheerleading is satirized in Jeremy Scott's Fall 2004 collection, don't you agree?
My all-time favorite designer endeavor into cheerleading is Vera Wang's exclusive design for the NFL Philadelphia Eagles cheerleaders -- definitely a step into high fashion, from the discarding of the skirt for shorts to the black cropped jacket.
Still, when it comes down to bold flashy uniforms that look great, Varsity surpasses any high-end designer.

ex.oh.ex.oh
Miss Couturable
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